Content Production & Distribution

From pre-production research and planning, to talent selection, to production team buildout,
to on-site production management, to post-production editing and strategic distribution -
I’ve managed the entire process with a Hollywood-standard from large sets to
fly-on-the-wall on the go “Vice” style productions.

T-Mobile & The 2023 Formula 1 Las Vegas Grand prix

Managed the production of multiple content projects that promoted T-Mobile’s sponsorship of the inaugural F1 LVGP through their nationwide television commercial, The Sphere animation, and the First Peek at the Las Vegas track powered by T-Mobile 5G.

Kia Automotive &
TheIr 2023-24 NBA Sponsorship

Managed talent selection and pre-production logistics for NBA-produced Kia-sponsored social videos during:
NBA All-Star, the NBA Draft, and the
NBA Summer League.

Lebron James’ 20th-Edition Nike
Shoe Release

Managed pre-production creative, on-site production crew, and interviewed LeBron James for a piece of content that announced the arrival of the LBJ XX to the Chinese market. The video reached millions across Chinese social media and was utilized as in-store promotion across thousands of retail doors across China, Taiwan, and Hong Kong.

Portland Trail Blazers 2023 Media Day

Managed on-site production for the Portland Trail Blazers International Media Day. Interviewed coaching staff and entire roster in preparation for multiple social media assets.